Independent Evaluation of NRC’s Use and Security of Social Media
Report Information
Recommendations
Periodically host a blogger‟s roundtable where NRC invites prominent nuclear bloggers to opine on key issues. This can be done either in person or virtually through forums such as Google Communities.
Monitor, note, and engage frequent posters, commenters, and active Twitter followers.
Develop and implement a process to evaluate and monitor NRC„s influence scores quarterly to capture and understand existing user sentiments, behavior, and awareness.
Develop and implement a process to evaluate how NRC‟s score rises or falls dependent on a rise in readership or engagement and adjust strategies depending on outcome.
Develop and implement a process to solicit feedback from digital influencers about what they see are trends, preferences and needs in information and content within the digital nuclear community.